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COLOMBO (News 1st): It begins with a proud parent posting a photograph. A funny video. A child's first dance performance. A family vlog. Moments shared with love, often receiving hundreds or even thousands of likes.
But what happens after the upload?
That is the question now being raised by Sri Lanka's Ministry of Women and Child Affairs, which has issued a special appeal urging parents and guardians to exercise greater caution when sharing children's photographs and videos on social media.
According to the Ministry, the growing trend of earning money through platforms such as Facebook and other social media networks has led to a significant increase in the number of children's images and videos being uploaded online.
What may appear to be harmless content showcasing a child's talent, creativity or everyday life can sometimes travel far beyond the audience for whom it was originally intended.
The Ministry says information has emerged suggesting that various individuals and organizations are using children's photographs and videos for commercial purposes under the guise of promoting their talents and activities.
Officials have also warned that daily-life videos and family vlogs featuring children can expose sensitive personal information, potentially placing their privacy and safety at risk.
In an era where every moment can become content, the Ministry cautions that details about a child's routine, school activities, locations and personal habits can unintentionally be revealed to strangers through social media posts.
The warning comes amid growing concerns over the misuse of online content, particularly with the rapid advancement of artificial intelligence technologies.
The Ministry noted that photographs and videos uploaded to the internet can be exploited using AI tools to create manipulated and potentially obscene content, exposing children to risks that many parents may not fully anticipate when sharing images online.
As social media increasingly rewards visibility and engagement, officials are urging parents and guardians to pause before posting and consider the long-term implications of making children's lives publicly accessible.
The Ministry emphasized that protecting a child's privacy and security must take precedence over online popularity, urging families to use social media in a more responsible and vigilant manner.
Because while a post may take only seconds to upload, the digital footprint it creates can last a lifetime.
