Snapchat Starts Age Checks In Australia Ahead Of Teen Social Media Ban

(AJ) Snapchat has begun asking children and teenagers in Australia to verify their ages, including with software owned by the country’s banks, according to a company spokesperson.

The move on Monday comes as Australia prepares to enforce a world-first social media ban for children under the age of 16 starting on December 10.

The law, which threatens social media platforms with a fine of up to 49.5 million Australian dollars ($31.95m) for noncompliance, is one of the world’s toughest regulations targeting Big Tech.

In addition to Snapchat, the ban currently applies to YouTube, X, Facebook, Instagram, TikTok, Reddit, Twitch and Kick.

In a statement on Saturday, Snapchat said users will be able to verify their age through the ConnectID application, which links to their bank accounts, or by using software owned by Singapore-headquartered age-assurance provider, k-ID.

ConnectID, which is owned and used by most major Australian banks, said it would send the tech platform a “yes/no” signal about whether the person was over 16 based on their account details, without making them upload sensitive information.

“The goal here is to protect young people online without creating new privacy risks,” said ConnectID managing director Andrew Black in a statement.

Snapchat has previously said it believes about 440,000 of its users in Australia are aged between 13 and 15.

Snapchat added that it “strongly disagreed” with the Australian government’s assessment that it should be included in the social media ban, claiming its service provides a “visual messaging app”.

“Disconnecting teens from their friends and family doesn’t make them safer – it may push them to less safe, less private messaging apps,” it warned.

Some other apps have been able to secure an exception from the ban, including Discord, WhatsApp, Lego Play and Pinterest. But Australian authorities have reserved the right to update the list of banned platforms as required.

A number of young people and advocates have expressed concerns about the potential consequences of the new ban, including 18-year-old journalist and founder of youth news service 6 News Australia Leo Puglisi, who told an Australian Senate inquiry that the ban will affect young people’s access to information.

UNICEF Australia has also expressed concerns about implementation, saying the changes proposed by the Australian government “won’t fix the problems young people face online”.

In the k-ID option, users can upload government-issued identification cards to verify their ages or submit photos, which the application will then use to estimate an age range.

The Australian ban comes amid growing global concern over the effects of social media on children’s health and safety, and companies including TikTok, Snapchat, Google and Meta Platforms – the operator of Facebook, Instagram, and WhatsApp – are facing lawsuits in the United States for their role in fuelling a mental health crisis.

Regulators around the world are closely watching whether Australia’s sweeping restrictions can work.