Apple to develop its own new advanced display technology

Apple to develop its own new advanced display technology

Apple to develop its own new advanced display technology

Written by Staff Writer

15 Dec, 2015 | 3:46 pm

According to reports Apple has a new production lab in Taiwan where they are working on a new advanced display technology.

The building which was previously used by Qualcomm for its Mirasol efforts, and are developing thinner, brighter and more efficient LCD screens.

Apple has reportedly hired local staff from Qualcomm and Taiwanese display maker AU Optronics.

According to more reports Apple also wants to move to OLED display technology as the Apple Watch became the first product to feature an OLED screen, with the rest of the company’s product line using LCD point.

Last month Nikkei reported that LG is ramping up OLED production capacity in anticipation of the 2018 iPhone model, while Nikkan Kogyo recently claimed that Japan Display has similar intentions. OLED screens, which don’t require a backlight, can be thinner than LCDs and are more easily curved.

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