From wannabe Miss India to minister-phenomenal rise of Smriti Irani

From wannabe Miss India to minister-phenomenal rise of Smriti Irani

Written by Bella Dalima

27 May, 2014 | 3:57 pm

From promoting beauty products, to contesting the Miss India beauty pageant, to becoming the country’s most sought after ‘bahu’, and now set to be sworn in as a minister in the Narendra Modi cabinet – 38-year-old Smriti Irani’s life has been a saga of meteoric rise to fame and success.

A star in her own right, Smriti’s political journey started in 2003 when she joined the BJP which has just pulled off a landslide win in the 16th parliamentary election by winning 282 out of the 543 contested seats.

Although she couldn’t win when she contested the 14th Lok Sabha polls as the BJP candidate from the Chandni Chowk constituency in Delhi – being defeated by Congress candidate Kapil Sibal – she became a prominent and articulate face of the party on television.

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In the 2014 general election, the gutsy Smriti took on Congress Vice President Rahul Gandhi in his pocket borough of Amethi in Uttar Pradesh and gave him tough competition.

Though she lost, the actress-turned-politician, who was sworn in as a Rajya Sabha Member of Parliament from Gujarat in 2011, is now set to bag an important ministry when Modi and his cabinet ministers take oath in the capital.

In her life, every decision she took turned into a stepping stone, taking her closer to stardom and politics. In one of her interviews she was quoted as saying that she started earning after the 10th standard – the Delhi girl used to earn Rs. 200 for promoting a beauty product.

But determined to chart her own destiny Smriti, one of the three daughters of a conservative Punjabi-Bengali family, broke free of the norms and decided to try her luck in the glamour world.

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She sent her application for the 1998 Miss India contest, which was won by Lymaraina D’Souza. She couldn’t reach the finals of the contest but fate took her to Mumbai, the entertainment capital of the country, where she joined McDonald’s Bandra outlet to support herself while auditioning for work in showbiz.

Lady luck was smiling on her and she was called to replace actress Neelam Kothari to host an episode of “Ooh La La La”. She got that episode and was noticed by producer Ekta Kapoor, and the rest, as they say, is history. Ekta roped her in to play Tulsi Virani in her long running super hit TV show “Kyunki Saas Bhi Kabhi Bahu Thi”.

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